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Best Media Info, News and Analysis on Indian Advertising, Marketing and Media Industry
- 74articles · 30d
- 8+ hour agolatest article
- Aug 15, 2026earliest in window
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- 307avg words
- Finance & Business 52
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News
Adfactors PR acquires majority stake in Australian consultancy SenateSHJ
3+ week, 4+ day ago (333+ words) New Delhi: Adfactors PR acquired a majority stake in Australian communications consultancy SenateSHJ, expanding its presence in the Asia Pacific region. SenateSHJ will continue to operate under its existing identity and leadership, with Co-founder and Chair Angela Scaffidi AM and…...
WPP Media wins integrated media mandate for LT Foods' DAAWAT in India
3+ week, 6+ day ago (108+ words) New Delhi: WPP Media secured the integrated media mandate for LT Foods Limited's flagship brand DAAWAT in India. Under the mandate, WPP Media would handle media strategy, planning, buying, and activation for the brand. The agency would also use audience…...
Creativemud wins Orbit Wire & Cable creative mandate
3+ week, 6+ day ago (204+ words) New Delhi: Creativemud won the creative mandate for Orbit Wire & Cable following a multi-agency pitch. Under the mandate, the agency will handle brand strategy and creative development for the wire and cable company. The scope includes developing an integrated communication…...
Agency pitch wars are getting more brutal even as the industry consolidates
3+ week, 6+ day ago (1340+ words) New Delhi: Consolidation may have reduced the number of global advertising groups competing for the biggest accounts, but it has not made winning business any easier. If anything, the Q2 earnings calls of Publicis Groupe, Omnicom, WPP, Havas and dentsu suggest…...